服装外贸英语口语怎么学才高效？

99ANYc3cd6 英语培训 2026-03-15 4

第一部分：核心词汇与短语

掌握这些词汇是进行有效沟通的基础。

产品相关词汇

款式与版型:
- Style / Design: 款式 / 设计
- Silhouette: 廓形
- Fit: 版型, 合身度
- Regular fit: 常规版
- Slim fit / Skinny fit: 紧身版
- Loose fit / Relaxed fit: 宽松版
- High-waisted: 高腰
- Low-waisted: 低腰
- Crew neck: 圆领
- V-neck: V领
- Polo collar: POLO领
- Lapel: 翻领
- Long sleeve / Short sleeve / Sleeveless: 长袖 / 短袖 / 无袖
- Solid color: 纯色
- Patterned / Print: 有图案 / 印花的
- Plaid: 格纹
- Striped: 条纹
- Floral: 花卉图案
- Embroidery: 刺绣
- Printing: 印花
- Appliqué: 贴布绣
- Wash / Distress: 洗水 / 做旧
面料相关词汇:
- Fabric / Material: 面料
- 100% Cotton: 100%纯棉
- Polyester: 涤纶
- Nylon: 尼龙
- Spandex / Lycra: 氨纶 / 莱卡
- Blended fabric: 混纺面料
- Canvas: 帆布
- Denim: 牛仔布
- Twill: 斜纹布
- Jersey: 针织布
- Poplin: 府绸
- Breathable: 透气的
- Soft: 柔软的
- Durable: 耐用的
- Shrink-resistant: 抗缩水的
- Wrinkle-resistant: 抗皱的
- GSM (Grams per Square Meter): 克重 (衡量面料厚度的单位)
尺码相关词汇:
- Size / Sizing: 尺码
- Size chart: 尺码表
- S, M, L, XL, XXL: 小号, 中号, 大号,加大号, 加加大号
- Numeric sizing: 数字尺码 (如 28, 30, 32 for pants)
- Letter sizing: 字母尺码
- One size fits all: 均码
- Plus size: 加大码
- Run true to size: 尺码标准 (跟平时穿的一样)
- Run small / large: 偏小 / 偏大

贸易与流程相关词汇

报价与订单:
- Quotation / Quote: 报价
- FOB (Free On Board): 离岸价
- CIF (Cost, Insurance, and Freight): 到岸价
- EXW (Ex Works): 工厂交货价
- Unit price: 单价
- Total amount: 总金额
- Minimum Order Quantity (MOQ): 最小起订量
- Bulk order: 大批量订单
- Sample order: 样衣订单
- Proforma Invoice (PI): 形式发票
- Purchase Order (PO): 采购订单
生产与质检:
- Production lead time: 生产周期
- In-house production: 自产
- OEM / ODM: 原始设备制造商 / 原始设计制造商
- Sample making: 样衣制作
- Pre-production sample (PP sample): 产前样
- Salesman sample (SMS): 客户样 / 销售样
- Top of production (TOP): 产中样
- Quality Control (QC): 质量控制
- Quality Assurance (QA): 质量保证
- Inspection: 检验
- AQL (Acceptable Quality Limit): 可接受质量水平
- Defect / Fault: 瑕疵
- Color deviation: 色差
包装与物流:
- Packaging: 包装
- Polybag: 塑料袋
- Hangtag: 吊牌
- Label: 水洗标 / 尺码标
- Packing list: 装箱单
- Bill of Lading (B/L): 提货单
- Shipping agent / Forwarder: 货代
- Sea freight / Air freight: 海运 / 空运
- Container: 集装箱

第二部分：常用口语句型与表达

开场与寒暄

"Good morning/afternoon, this is [Your Name] from [Your Company]. How are you today?"
(早上好/下午好，我是[你的名字]，来自[你的公司]，您今天怎么样？)
"It's great to hear from you again."
(很高兴再次收到您的来信。)
"Thank you for your email/inquiry regarding our new collection."
(感谢您就我们新系列产品发来的邮件/询盘。)

介绍产品

"Let me introduce our new Spring/Summer collection. The theme is 'Urban Nomad'."
(让我向您介绍一下我们的春夏新款，主题是“都市游牧”。)
"This style is our bestseller. It's made of 100% organic cotton, which is very soft and breathable."
(这个款式是我们的畅销款，它由100%有机棉制成，非常柔软透气。)
"We have a wide range of colors and sizes available for this style."
(这个款式我们有多种颜色和尺码可选。)
"Could I send you the lookbook and catalog for your reference?"
(我可以给您发送我们的产品画册和目录供您参考吗？)

报价与价格谈判

"Based on your inquiry, here is our quotation for [Product Name]."
(根据您的询盘，这是[产品名称]的报价单。)
"The price is FOB Shanghai, which includes the cost of production and packaging."
(这个价格是上海港离岸价，包含了生产和包装的成本。)
"The unit price is USD XX, and the MOQ is 500 pieces per style per color."
(单价是XX美元，最小起订量是每款每色500件。)
"Could you tell me your target price? Maybe we can find a solution."
(能告诉我您的目标价吗？也许我们能找到一个折中的方案。)
"If you can increase the order quantity to 1000 pieces, we can offer a 5% discount."
(如果您能把订单量增加到1000件，我们可以提供5%的折扣。)
"Unfortunately, the price is already very competitive as we are using high-quality materials."
(很抱歉，这个价格已经很有竞争力了，因为我们用的是高品质的材料。)

样品与质量

"We can provide samples for your quality evaluation. The sample fee is USD XX per piece, and it will be refunded upon bulk order."
(我们可以提供样品供您评估质量，样品费是每件XX美元，下大货订单后会返还。)
"The production lead time for bulk order is 45 days after we receive your deposit and PP sample approval."
(大货生产周期是收到您的定金和产前样确认后45天。)
"We have a strict QC system. Every piece will be inspected before shipping."
(我们有严格的质检体系，每件产品在发货前都会经过检验。)
"We can accept a 2.5% AQL for the bulk order inspection."
(我们接受大货检验的2.5% AQL标准。)
"Regarding the color deviation, we will try our best to control it within the industry standard of 4-5 grades."
(关于色差问题，我们会尽力控制在行业标准的4-5级以内。)

订单与付款

"To proceed, we need you to sign and return the Proforma Invoice (PI)."
(为了推进下一步，我们需要您签字并返还形式发票。)
"We usually accept T/T (Telegraphic Transfer) payment. 30% deposit in advance, and the balance 70% before shipment."
(我们通常接受电汇付款，30%预付定金，剩余70%发货前付清。)
"Is it possible to do L/C (Letter of Credit) at sight? It's safer for both of us for a large order."
(对于大订单，是否可以接受即期信用证？这样对我们双方都更安全。)
"Could you please arrange the payment soon? So we can start the production as soon as possible."
(您能尽快安排付款吗？这样我们就能尽快开始生产。)

处理问题与投诉

"I'm sorry to hear that you've received some defective items. This is certainly not our standard quality."
(很遗憾听到您收到了一些次品，这绝对不是我们通常的质量标准。)
"Please send us some clear photos/videos of the defects and the packing details."
(请发给我们一些瑕疵产品和包装细节的清晰照片/视频。)
"We will investigate this issue immediately and get back to you with a solution within 24 hours."
(我们会立即调查这个问题，并在24小时内给您一个解决方案。)
"We can offer you a partial refund, or we can arrange a replacement for your next order."
(我们可以给您部分退款，或者为您安排在下一批订单中替换。)

结束对话

"Thank you for your time and consideration. We look forward to your reply."
(感谢您的时间和考虑，我们期待您的回复。)
"It was a pleasure talking to you. Have a great day!"
(很高兴和您交谈，祝您有美好的一天！)
"Please don't hesitate to contact me if you have any further questions."
(如果您有任何其他问题，请随时联系我。)

第三部分：实战场景对话

首次开发客户

You (Sales): "Hello, Mr. Smith. This is Alice from ABC Fashion. I came across your company's website and was very impressed with your brand. We specialize in producing high-quality casual wear for the European market. I would love to send you our latest catalog. Would that be okay?"

Client: "Hello Alice, thank you for your call. I'm interested in seeing what you have. Please send the catalog to my email, smith@xyzbrand.com."

You: "Certainly, Mr. Smith. I've just sent it. I've also attached a link to our online showroom. Our new collection features sustainable fabrics and modern designs. I believe it would be a great fit for your brand. Do you have any specific requirements for your next collection?"

Client: "We are always looking for new suppliers who can offer good quality and competitive prices. Can you send me a quotation for your best-selling T-shirt style, Style No. T-102, in 100% organic cotton?"

You: "Absolutely. I will prepare a detailed quotation for you, including FOB prices, MOQ, and production lead time. You will receive it by the end of the day."

跟进订单与确认产前样

You: "Hi David, this is Alice from ABC Fashion. Hope you're having a good week. I'm calling about the order PO-2025-045 for 5,000 pieces of Style T-102. We have finished the pre-production sample. Would you be available for a quick video call this afternoon to review it? I can show you the details."

Client: "Hi Alice, yes, that works for me. How about 3 PM your time?"

You: "Perfect. I'll send you a calendar invitation. We've paid extra attention to the stitching and the color matching this time. Please let me know if you have any comments. Once we get your approval, we can start the bulk production immediately."

Client: "Great, looking forward to it. I'll have my design team join the call as well."

处理客户投诉

Client: "Alice, I'm calling about the last shipment. We've received many customer complaints about the color fading. This is a serious quality issue."

You: "Oh no, Mr. Johnson, I am so sorry to hear that. This is completely unacceptable. Thank you for bringing this to our attention immediately. Can you tell me more about the problem? For example, which color was affected and after how many washes did the fading occur?"

Client: "It was the navy blue. It started to fade noticeably after just one wash."

You: "I understand. Please send us photos of the faded garments and the original sample we sent for approval. We will launch a full investigation with our dyeing house. We will get back to you with a full report and a corrective action plan by the end of this week. We value our partnership and will make sure this doesn't happen again."